Ask
Delta came to TRICK 3D with the need to generate imagery of the A350 aircraft – specially the Delta One Suite cabin product – but they needed the product imagery two years before the actual cabin would be shipped to the tarmac.
Solution:
TRICK 3D partnered with Delta Air Lines to create a photo-realistic, computer-generated 3D model of the A350 Delta One Suite. Utilizing this CGI or Virtual Product approach allowed TRICK 3D to deliver Delta life-like imagery that the team could then use in order to pre- market the cabin and provide sales imagery for the content team.
Result
With the use of the Virtual Product generated by TRICK 3D, Delta was able to announce the Delta One Suite product and the Virtual Product renders were distributed globally. Delta’s Sales group was able to pre-book seats and take prospects "on board and into the cabin” before launch. Additionally, Delta submitted the Virtual Product renders to the prestigious Crystal Cabin Awards and won the award for cabin design – all before the actual, physical cabin was ever delivered.
